Shot by Leon Lu

Hailing from Iceland, Egill Runar Vidarsson (Egill Rúnar Viðarsson) is an interdisciplinary designer who often wears many hats when part of various design projects. In 2012, he graduated from Iceland Academy of the Arts with a BA in Visual Communication and has since then produced works in both digital and analog formats (and various hybrids thereof). Among applications Egill favors is branding, typography, motion graphics, photography, UI/UX design, front-end development and physical computing / hacking of any kind. He is particularly interested in conceptual projects where such diverse mediums and contributions come together to realize a collective execution informed by research and exploration.

One of Egill’s main research topics at the moment is the analysis of tacit cultural behaviors and the many unwritten rules of various social play inside and outside of workplaces. Being fascinated by the awkward moments that surface when an unfamiliar person inadvertently breaks an implicit rule, Egill is drawn to reverse engineer these occurrences to explore their hidden structures and meaning.


Period Activity Place
2017 – New & traditional media Hvita husid, advertising agency (Reykjavik, Iceland)
2015 – 2017 mdes Digital Futures, Best Thesis Defense Award ocad University (Toronto, Canada)
2016 Research assistantship, ui/ux for an ar application ocad University (Toronto, Canada)
2012 – 2015 New & traditional media Hvita husid, advertising agency (Reykjavik, Iceland)
2009 – 2012 ba in Visual Communication Iceland Academy of the Arts (Reykjavik, Iceland)
2010 Graphic designer Cohn & Wolfe, branding and consultation firm (Reykjavik, Iceland)
2008 – 2009 Sales and support nova, telecoms (Reykjavik, Iceland)
2007 – 2008 Part-time home-entertainment technician Vodafone, telecoms (Reykjavik, Iceland)